The Singing Machine is the world leader in home karaoke systems and you can learn about executives here.
The Singing Machine sells the best quality karaoke systems on the market. We have been in business for over 25 years and have millions of satisfied karaoke customers. We have karaoke systems to satisfy any consumer's needs and an excellent Customer Support Team. Our company is managed by seasoned professionals in their respective fields.
SMC People
High professional integrity and premium service are essential for customer satisfaction and value creation. Human capital will be SMC's prominent global competitive advantage. Through its board member, management team, advisors and investors, SMC has global access to management and technical know-how, business experience, and financial resources to maximize value for all stakeholders. With a mixture of both domestic and international talent, our people are freethinking, diversified, open minded and full of ideas. They have the drive to produce, the skills to deliver and the passion for excellence.
Executive Team
Anton "Tony" Handal
Chief Executive Officer
Mr. Handal became the CEO of the Singing Machine on June 21, 2007. Mr. Handal is also the founder and principal of Handal & Associates. He has over 25 years experience in solving client problems and finding creative solutions to difficult problems. He is an experienced lawyer who provides personal service to every client.
Mr. Handal has extensive practical business experience. He has negotiated, documented and closed a myriad of business transactions and has successfully managed several mergers, acquisitions and reverse mergers. Mr. Handal, together with a close group of financial and accounting affiliates, has structured corporate finance transactions, managed due diligence assignments and negotiated purchase and sale agreements. He has also overseen corporate due diligence, licensed Intellectual Property and negotiated vendor/supply agreements. Not only is Mr. Handal a quality attorney, he is also known for his creative approach to "Problem-solving". He has brought these qualities to bear in advising his clients on asset purchases, mergers and acquisitions, contract negotiations and risk management. Mr. Handal has negotiated and acted as lead counsel in business transactions exceeding $130,000,000 in value.
Mr. Handal has also extended his own personal time, and directed members of his firm to contribute to the community by actively pursuing pro bono work for and on behalf of several non profit and community based organizations.
Mr. Handal, between 1995 and 1999, had served as CEO of a start-up technology company, secured patents, raised capital and handled communications with shareholders/investors. Since 1998, he has acted as US legal counsel for Starlight International Holdings, Ltd. a major shareholder of the Company. He has also served as a member of the Villa View Hospital board of directors, former member of the Board of Trustees of the San Diego Railroad Museum and was counsel to the San Diego Fire Youth Soccer Team. In addition to his strong dedication to the firm and his community, Mr. Handal has acted as counsel to the San Diego Convention Center Corporation. He has actively engaged in fundraising and supporting local, statewide and national political candidates.
Mr. Handal is a member of the California and Florida State Bars; Federal District Court Bar of the Northern, Southern and Central Districts of California and Florida and also a member of the Ninth Circuit Court of Appeal. He is a graduate of University of California at Los Angeles (UCLA) school of Economics and received a Juris Doctor degree as a graduate of Southwestern University School of Law.
Bernardo Melo
Bernardo Melo has been with the Company since February 2003 and has served as the Vice President of Global Sales and Marketing ("VP of Sales") since 2008. During his tenure at the Singing Machine, Mr. Melo has overseen the sales and operations of the music division as well as managed the customer service department. Before taking over the responsibility of VP of Sales, Mr. Melo held dual roles with the Company managing the operations, licensing and sales of the music division while concentrating on hardware sales for the Latin America and Canada market as well as key U.S. accounts such as Toys R'Us. Prior to joining the Company, Mr. Melo held a consulting role for Rewards Network formerly Idine. Mr. Melo's assignment during his tenure was improving their operational procedures while increasing efficiencies and lowering operating cost. Mr. Melo also worked at Coverall North America as Director of Sales managing a start up initiative for the company covering 15 regional office and 40 sales reps across North America focusing on franchise sales. Overall Mr. Melo has over 10 years of sales, marketing and management experience.
Lionel Marquis
Lionel Marquis joined the Company in June 2008 as Controller and Principal Accounting Officer. For the past 15 years Mr. Marquis has served as Controller and or Chief Financial Officer for several manufacturing and distribution companies in the South Florida area . Some of these companies include Computer Products, Inc (Artesyn Technologies Inc), U S Plastic Lumber Corporation, Casi-Rusco, (division of Interlogix Inc.), DHF Industries, Inc and Ingear Fashions, Inc. Mr. Marquis graduated from Bryant College with a Bachelors Degree in Business Administration with a major in accounting. Mr. Marquis is a Certified Public Accountant in the state of Florida.
Gary Atkinson
Gary Atkinson joined the Company in January 2008. Mr. Atkinson is a licensed attorney in the State of Florida and Georgia and serves as General Counsel and Corporate Secretary. He graduated from the University of Rochester with a Bachelors Degree in Economics and has been awarded a dual-degree J.D./M.B.A. from Case Western Reserve University School of Law and Weatherhead School of Management.



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